Revenue - EXACT reports ACTUAL Revenues based on Newspaper billings

Precise – All Revenue numbers come directly from participating newspapers. No estimates. No use of rate cards. Each newspaper advertiser is carefully matched to the correct EXACT account name.

Comprehensive – EXACT reports include all sources of newspaper advertising revenue – Inserts, TMC, Spanish language, even Online.

Cost-Effective – The use of newspaper source data means no expensive “factories” where hundreds of people turn newspaper pages all day.

Easy-to-Use – EXACT reports are straightforward and easy to understand. They are custom prepared for you and your managers – no software to learn; no time required to build reports.

Exclusive to Newspapers – EXACT is designed by and for Newspaper professionals. Newspaper Classifications and Account names match those used by Newspaper Advertising executives within their organization.

Revenue per Unit of Circulation – Revenue is shown per Unit of Circulation for each account and advertising classification, which means you can make meaningful comparisons across papers and markets.

PowerCirc – PowerCirc is an immediate and intuitive way of understanding your newspaper’s relative performance with each account and category.

Real Numbers Yield Real Results